More power for your business


Here are five major innovations to find for anyone choosing an iPhone or iPad for work.

1. More space

Like last year, there will be four new smartphone models to choose from: iPhone 13 mini, iPhone 13, iPhone 13 Pro and iPhone 13 Pro Max. All of their screens remain the same size as their predecessors, ranging from 5.4 inches (iPhone 13 mini) to 6.7 inches (iPhone 13 Pro Max). The difference is that the space for cameras and sensors at the top of the screen is a fifth narrower, so there will be more icons around the phone case.

Not only the screen but also the internal memory of the iPhone has become more spacious. All iPhone 13 models will come with at least 128GB, and for the first time in history, the iPhone 13 Pro and iPhone 13 Pro Max will be available with up to 1TB of internal storage – and you will easily keep all your work. files and documents. Even if your job is to photograph and photograph everything.

2. More time at work

Apple’s latest iPhone models will be more durable than their predecessors. The iPhone 13 mini and iPhone 13 Pro will run for an hour and a half on a single charge, and the iPhone 13 and iPhone 13 Pro Max for up to two and a half hours.

For those who spend a lot of time away from the office, it is important to know that the iPhone case also has stamina. All models of the iPhone 13 series meet the IP68 standard for dust and water resistance, and their screens are protected by Apple Ceramic Shield technology.

© Photograph of the organizers

3. More freedom for creativity

For developers, Apple introduced Cinematic Mode, which allows you to blend selected subjects into the frame, both foreground and background.

When shooting in this mode, a depth map is created that allows you to change the effect setting later when processing the shots.

Another innovation is the Apple ProRes format for professional installers, which will allow you to shoot in 4K at 30 frames per second.

4. More productivity

The iPad mini has undergone its biggest change – the most significant update to the compact tablet since its introduction in 2012. While the iPad mini remains very similar in size to its predecessor, it has increased in diameter by 7 , 9 to 8.3 inches as the bezel around the screen narrows. The tablet is powered by a USB-C port, 12MP front and rear camera, 5G connectivity, and support for the second generation Apple Pencil.

The iPad, which is now offered at 20% off, has also received an update. With a faster A13 chip and more memory, the cheaper model will now have 64GB of memory. And the iPad OS 15 operating system, which will be released in late September, will also improve the productivity of all next-gen tablets.

© Photograph of the organizers

5. More speed

When choosing a phone or tablet for work, it is essential that they perform reliably and quickly. In the latest iPhone and iPad mini models, Apple’s state-of-the-art A15 Bionic chip does this. The number of transistors increased from 11.8 to 15 billion, as well as a complete overhaul of the image processing subsystem.

According to Apple, this 5nm chip will occupy 40% of the processor and 80% of the image processing. Faster. This will allow you to process data and images faster, use applications based on machine learning, and most importantly, work smoothly and efficiently.

Order number: PT_88205045

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